We have opinions…
What’s The Biggest Problem Your Potential Client Has?
When I teach coaches how to market, I explain to them that they need to find a demographic group who have a problem that coaching can resolve. Almost without exception, those who have attended a free event I've given appear on LinkedIn within a few days, asking...
Confusing Business Books!
I'm in Istanbul at the moment and yesterday, I bought a Kindle book to read on the plane. It's a new 'build your coaching business' book by a well-known person within the 'helping coaches to find clients' space. I was expecting great things, and looking forward to...
Does It Matter What Kind Of Coach You Are?
I'm a mindset coach, leadership coach, life coach, transformational coach, mental fitness coach, performance coach, development coach, change coach, health and wellness coach, ACC coach, PCC coach, MCC coach, cognitive behavioural coach........ Does it matter what...
15 Painful Truths About Marketing
When it comes to marketing your business, there are 15 painful truths that none of us can escape. No one cares what you do. They care what you can do for them You can complain about the game, or you can learn the rules. If you're afraid to publish things online, you...
Exploitation, or Fair Exchange?
I have discovered a situation that I think is exploiting coaches. I'd be very interested in whether you think this is exploitation or fair exchange. Recently, several coaches made me aware of a company that they had discovered. They asked me my opinion of that...
You Don’t Need To Demonstrate The Value Of Coaching
I have a public Facebook Group called Build A Coaching Business with The Coaching Revolution. In it I asked this question: There were some interesting answers and one stuck in my mind. The answer that got me thinking was this: No-one appreciates the value of coaching...
The Coaching Industry is NOT Saturated!
There has been a lot of nonsense floating around recently about how the coaching industry is saturated. It's not. The coaching industry could only be saturated if everyone who could benefit from coaching was being coached, and patently, that's not true. So why is it...
Taking Spam To A Whole New Level!
There's a company that purports to help coaches build their businesses. This particular company suggests that high-ticket clients are the way to go, and why would anyone argue with that? They teach coaches to hang around on LinkedIn looking for comments or posts that...
The Special Case: It’s Different For Me!
One of the most common issues that I encounter as I work with coaches to build their coaching businesses is that many of them start from the position of being a 'special case'. It's different for me, because.....they tell me. The truth is however, that it's not...
Monday Morning Motivator
Each week, we send out a little missive. It’s not arduous to read, in fact it’s light-hearted and it’s perfect to keep you up to date with what’s going on a The Coaching Revolution HQ.